Our
Story
Trailhead Fine Foods: the home of Get Jerky & Salt Beef by Trailhead.
In 2018, our MD Arwyn Watkins OBE, award-winning chef & President of the Culinary Association of Wales, discovered Get Jerky! He decided to combine his passion for cooking, great tasting Welsh food and his entrepreneurial drive to take the artisan snack to the next level.
Our jerky is made using PGI Welsh Silverside Beef – guaranteeing premium quality, as the cattle have been reared non-intensively in Wales’ lush green countryside.
In 2022, we added Wild Venison Jerky to the collection that is also, responsibly & locally sourced to us!
Our newest launch to the wholesale & retail market has been our award winning Welsh Salt Beef by Trailhead, which a premium twist on a classic dish, packed with deep, savoury flavours.
Our whole range is made in Wales, in the heart of the Cambrian Mountains.









